Thinking out loud
about software, AI,
and building well.
Technical insights from our engineers, industry thinking from our leadership, and press coverage of Diadraw's work and recognition. Updated as we build and learn.
The future of IT outsourcing is in hybrid models and technology integration
Diadraw's founder Dr. Hristo Lesev speaks with B2B Media on where the software outsourcing industry is heading — why the hybrid model is winning, why value-add matters more than cost, and what it means for Bulgarian IT companies operating in the European market.
AI-assisted development tools like Cursor, Lovable, and v0 can ship a working product in days. But working isn't the same as production-ready. Six areas every vibe-coded platform should be stress-tested against before it sees real traffic.
Retrieval-augmented generation works well in demos. In production, it fails in predictable ways — chunking strategy, embedding drift, retrieval precision. What we've learned deploying RAG systems for real clients with real documents.
Hybrid doesn't just mean remote-and-office. It means mixing internal product thinking with external senior specialists who bring depth without headcount. How we've seen this work — and where it breaks down.
Dr. Hristo Lesev on BNR Sofia — why Bulgaria's accession to the Eurozone shifts the competitive dynamic for IT companies, and why the answer is quality over cost in the European market.
Point of View profiles how Diadraw has built a culture around values-first hiring, ethical client selection, and long-term partnerships — and why that approach defines their work more than their tech stack.
Economic.bg on Diadraw's approach to building an engineering team that stays — senior-only hiring, meaningful work, ethical client selection, and a culture where engineers have real ownership over what they build.
Diadraw appears among the 2025 honourees at the B2B Media Talents Awards — recognising Bulgarian companies building strong teams, ethical cultures, and sustainable engineering practices.
Technical deep-dives, AI integration guides, and industry thinking from the Diadraw team. Subscribe above to get them first.
An extended interview with Dr. Hristo Lesev on the evolution of software outsourcing, the role of AI, and how Bulgarian IT companies compete in European markets.
Dr. Hristo Lesev on Bulgarian National Radio Sofia — the Eurozone, the competitive landscape, and why added value beats low cost as a long-term strategy.
A feature on Diadraw's culture, hiring philosophy, and the decision to build a senior-only team in Bulgaria that punches above its weight internationally.
Profile of Diadraw's values-first culture, ethical client selection, and the company Hristo Lesev has built since 2011 in Plovdiv.
Diadraw recognised among Bulgaria's standout companies at the 2025 B2B Media Talents Awards for team culture, ethical practices, and engineering quality.
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